Top 5 Beauty Retail iOS Apps in Luxembourg: Q1 2022 Performance

In the first quarter of 2022, the performance of top beauty retail apps on iOS in Luxembourg showcased interesting trends. Here’s a closer look at the weekly downloads and active user statistics for the leading apps, sourced from Sensor Tower.

Mein dm saw a gradual increase in weekly downloads at the beginning of the quarter, peaking at 126 in the week of January 24. However, the app experienced fluctuations in the subsequent weeks, ending the quarter with 60 downloads in the last week of March. Weekly active users for Mein dm showed a similar trend, starting from 870 in late December and reaching a peak of 1009 in mid-January. The number of active users then oscillated, closing the quarter at 927.

SEPHORA - Maquillage, Parfum experienced a steady download rate, with a notable peak of 79 downloads in the week of January 24. The app's active users also showed a positive trend, increasing from 259 in late December to 300 in mid-March, although there was a dip to 229 in late March before recovering to 279.

Rituals Home & Body Cosmetics had relatively low download numbers, with the highest being 18 in the last week of March. The app's active user base remained fairly stable, starting at 88 in late December and ending at 68 in late March.

BEAUTY BAY showed minimal download activity throughout the quarter, with occasional spikes, such as 24 downloads in mid-February and late February. Active users for BEAUTY BAY were recorded at 34 in late February but dropped to 10 in early March.

Lastly, Think Dirty – Shop Clean had sporadic download activity, peaking at 7 downloads in early January. There were no recorded active user statistics for this app during the quarter.

These insights into the performance of beauty retail apps in Luxembourg are derived from Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower.